APPLYING THE FUZZY ANALYTICAL HIERARCHY PROCESS (FAHP) METHOD TO ASSESS THE IMPORTANCE OF FACTORS ON BUILDING CHATBOT AT LOGISTICS ENTERPRISES IN HAI PHONG CITY
PDF (Tiếng Việt)

Keywords

Factors, building Chatbot, FAHP. Các yếu tố, xây dựng Chatbot, FAHP.

How to Cite

NGUYỄN TRẦN, B., HOÀNG THỊ NGỌC, Q., NGÔ QUỐC, K., & NGUYỄN THỊ LÊ, H. (2024). APPLYING THE FUZZY ANALYTICAL HIERARCHY PROCESS (FAHP) METHOD TO ASSESS THE IMPORTANCE OF FACTORS ON BUILDING CHATBOT AT LOGISTICS ENTERPRISES IN HAI PHONG CITY. Journal of Marine Science and Technology, 80(80), 104–111. Retrieved from http://jmst.vimaru.edu.vn/index.php/tckhcnhh/article/view/500

Abstract

This article aims to identify and measure the significance of factors in building Chatbots for logistics businesses in Hai Phong city, using the Fuzzy Analytic Hierarchy Process (FAHP) method based on a database collected in 2024 from representatives of logistics businesses in Hai Phong. Five key factors considered in building Chatbots are Reliability, Response Time, Usability, Availability, and Adaptability. The analysis results of this study indicate that Reliability is the most important factor, highlighting that Reliability remains a top concern for logistics businesses in Hai Phong when developing Chatbots.

PDF (Tiếng Việt)